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Trending publications on digital

Blend internal and external innovation for success
Article ● Digital - Strategy
6 min.
Scenario planning for a post-COVID-19 world
Report ● Digital
18 pages
Hybrid strategies and the new face of retail
Article ● Digital - Strategy - Marketing
8 min.
How to collaborate better with startups
Article ● Strategy - Digital
4 min.
Driving growth in the time of crisis
 
Driving growth in the time of crisis
Video ● Digital - Customer Centricity - Data Analytics
57 min.
When small is beautiful
Article ● Digital - Strategy - Leadership
6 min.
Leading virtual teams
Leading virtual teams in times of disruption
Article ● Digital - Leadership - Technology Management
7 min.
How to develop the next generation of female digital leaders
Article ● Digital - Leadership
5 min.

Latest publications on digital

How to reshape your company’s digital marketing efforts

By Professor Niccolò Pisani , Dr Moritz Hahn, Member of the Zalando Executive Committee

Article ● Digital - Marketing - Strategy
With the advent of digital technologies, the marketing function has gone through a radical transformation.
Digital transformation at Merck
Case study ● Digital - Organizational Transformation
8 pages
Leading the digital transformation at Novartis: The role of the CDO (A)
Case study ● Strategy - Digital
10 pages
Leading the digital transformation at Novartis: The role of the CDO (B)
Case study ● Strategy - Digital
10 pages
Leading the digital transformation at Novartis: The role of the CDO (C)
Case study ● Strategy - Digital
11 pages
Do you live in a Smart City?
Do you live in a smart city?
Article ● Competitiveness - Digital
cyber image
Blockchain could return us to travel: here’s what you need to know
Article ● Digital - Data Analytics - Technology Management
5 min.
Profit or ethics? The false data dilemma
Article ● Digital
4 min.
Digitize supply chains but don't expect a universal approach
Article ● Operations - Digital
4 min.
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